Product Toolkit Roadmap

This document describes the full suite of internal tools, dashboards, and capabilities planned for the DoCurious platform — organized by who benefits and why it matters.

Audience: Everyone — leadership, sales, educators, partners, and the engineering team.

What Is This?

Most apps have a front door (what users see) and a back office (what the team uses to run things). Great products invest in both.

This roadmap covers 90+ tools and features that will make DoCurious not just an app people use, but a platform that every person in the organization — from the CEO to a support rep to a teacher — can see into, act on, and learn from.

We already have a strong foundation: 25 admin pages, a live theme editor, a component gallery, analytics dashboards, audit logs, and a role-based permission system. This document maps out where we are going next.

What We Already Have (Built Today)

Before diving into the new, here is what is already working:

Tool	What It Does
User Switcher	Quickly switch between demo accounts (9 roles) for testing and demos
Admin Dashboard	25 admin pages covering users, challenges, schools, orders, vendors, and more
Analytics Suite	Product analytics, content analytics, engineering metrics, and school health dashboards
Theme Editor	Live editor to customize colors, fonts, spacing, and branding — with presets and import/export
Component Gallery	Browse every UI element in the design system with live examples
Storybook	Interactive component documentation with 22 stories
Audit Log	Track every admin action — who did what and when
Flagged Content Queue	Review and moderate reported content
Verification Queue	Review student challenge submissions
Report Builder	Create custom reports from platform data
Role-Based Access	7 admin roles with granular permissions — only see what you are supposed to
Route Guards	Age, role, consent, and authentication checks on every page

The Roadmap — By Role

For the CEO and Leadership Team

"I want to open one page and know exactly how the business is doing."

Tool	What It Does	Why It Matters
Executive Dashboard	A single page showing daily/monthly active users, growth rate, retention, revenue, and school adoption — all in one view	No more asking "how are we doing?" — the answer is always one click away
North Star Metric Tracker	Pick one key number (like "challenges completed per user per week") and track it over time with trend lines and goals	Keeps the entire company focused on what matters most
School Pipeline Dashboard	Shows every school from first contact through demo, pilot, contract, and live — with projected annual revenue	Know exactly where growth is coming from and what is in the pipeline
Investor Data Room	Auto-generate a polished export (PDF or slides) with key metrics, user stories, and growth charts	Board meetings and fundraising prep in minutes, not days
Competitive Intel Page	Side-by-side comparison of DoCurious vs. competitors with feature tracking	Stay informed about the market without manual research
Strategic OKR Tracker	Company objectives linked directly to real product metrics — are we hitting our goals?	Close the gap between strategy and execution

For the Sales and Business Development Team

"I want to walk into a demo and blow them away."

Tool	What It Does	Why It Matters
Demo Mode	One click creates a beautiful, pre-loaded demo environment — perfect sample data, no clutter	No more "sorry, let me just clear this test data..." moments
White-Label Preview	Swap in a prospect's logo, school colors, and name in real-time during a demo	"Imagine this is your platform" — but they do not have to imagine
ROI Calculator	Interactive tool: enter number of students, grade levels, and subjects — see projected learning outcomes	Gives principals and superintendents the numbers they need to justify the purchase
Sales Deck Generator	Pull real metrics, screenshots, and testimonials into auto-generated pitch materials	Always-current decks without manual updates
Lead Scoring Dashboard	See which school admins are logging in, exploring features, and getting close to buying	Focus time on the warmest leads
Trial Manager	Create, extend, and monitor free trial accounts with engagement analytics	Know which trials are going well and which need a nudge
Pricing Configurator	Model different pricing tiers and packages, see projected revenue at different price points	Test pricing strategies before committing

For Product Management

"I want to know what is working, what is not, and what to build next."

Tool	What It Does	Why It Matters
Feature Usage Analytics	Real-time data on which features get used, by whom, and how often	Build more of what works, fix or remove what does not
Funnel Builder	Define any user journey (discovery to signup to first challenge to sharing) and see where people drop off	Find and fix the friction points that lose users
Cohort Analysis	Compare different user groups — students vs. general users, school-linked vs. free, by age or region	Understand which segments are thriving and which need attention
User Journey Maps	Auto-generated visualizations of how people actually navigate the app	See the real paths users take — not the ones you assumed
In-App Surveys	Trigger short questions at key moments — after completing a challenge, after first week, etc.	Get feedback when the experience is fresh, not weeks later in an email
Release Notes Manager	Write and schedule in-app "What's New" announcements tied to feature launches	Users actually see what you shipped, increasing adoption of new features
Feature Request Board	Users submit and vote on ideas directly in the app	Your roadmap is informed by real user demand

For UX and Design

"I want to know if the design is actually working for real people."

Tool	What It Does	Why It Matters
A/B Test Builder	Create experiments — show half of users version A and half version B, then measure which performs better	Make design decisions with data, not opinions
Heatmap and Click Tracker	Visual overlay showing where users click, how far they scroll, and where they rage-click in frustration	See the invisible pain points that users do not report
Session Replay	Record and replay actual user sessions to watch how people use the app	Like looking over a user's shoulder — without the awkwardness
Accessibility Audit Panel	Automatic scanner that checks every page for accessibility issues — color contrast, screen reader support, keyboard navigation	Catch accessibility problems before users with disabilities encounter them
User Flow Recorder	Record a journey through the app and export it as documentation or an automated test	Capture the "golden path" and make sure it never breaks
Responsive Preview	See the app on phone, tablet, and desktop side-by-side without resizing your browser	Design confidently for every screen size
Annotation Mode	Drop sticky-note comments on any element in the live app — like Figma comments but on the real thing	Give feedback in context, not in a separate document
Design Token Changelog	Track every theme change over time — who changed the primary color and when	Never wonder "why does this look different?" again

For Teachers and Educators

See also: Teacher role guide | School guide | Reflection guide

"I want to see how my students are doing — and make their experience better."

Tool	What It Does	Why It Matters
Classroom Dashboard	Real-time view of every student's progress, engagement, and challenge completions — like a gradebook for real-world learning	Know at a glance who is thriving and who needs support
Assignment Builder	Create challenge assignments with due dates, instructions, and curriculum connections	Turn any challenge into structured coursework
Learning Path Designer	Drag-and-drop builder to sequence challenges into a guided learning journey	Create curriculum-aligned progressions without technical skills
Parent Communication Hub	Send updates, share student progress, and manage consent — all in one place	Replace scattered emails with a single, organized channel
Curriculum Alignment Tool	Map challenges to Common Core, NGSS, or state standards	Justify challenge-based learning to administrators with standards alignment
Student Insight Cards	Per-student summary showing strengths, interests, completion patterns, and suggested next challenges	Personalize guidance with data-driven recommendations

For School Administrators and Districts

See also: School Admin role guide | School guide

"I need to see the big picture across all my schools and justify this investment."

Tool	What It Does	Why It Matters
Multi-School Dashboard	District-wide view comparing adoption, engagement, and outcomes across every school	Identify which schools are succeeding and replicate what works
Teacher Effectiveness View	See which teachers are driving the most student engagement and what strategies they are using	Share best practices across your district
Compliance Monitor	Real-time status of COPPA consent, data retention, and privacy compliance for every student	Sleep at night knowing you are compliant
Budget Tracker	License costs, per-student pricing, and ROI metrics — ready for budget presentations	Justify the investment with clear data
Onboarding Wizard Builder	Create guided setup flows for new teachers joining the platform	Reduce training time and get teachers productive faster

For Customer Support

"I want to solve problems fast — and ideally prevent them."

Tool	What It Does	Why It Matters
User Impersonation	See the app exactly as a specific user sees it — same data, same permissions, same view (read-only, fully audited)	Understand problems instantly instead of asking "can you send a screenshot?"
Support Quick Actions	One-click actions: reset password, unlock account, adjust role, process refund, clear cache	Resolve common issues in seconds, not minutes
User Health Score	Composite score based on login frequency, challenge activity, and engagement — flags at-risk users	Reach out before a user churns, not after
Support History	Full timeline of every interaction, issue, and resolution for each user	Never ask "have you contacted us before?" — you already know
Knowledge Base Builder	In-app help articles that auto-suggest based on the page the user is on	Users find answers themselves, reducing support tickets
Bug Report Widget	A "Report a Problem" button available on every page that automatically captures a screenshot, error logs, and app state	Get everything you need to reproduce a bug in one click

For Marketing

"I want to grow the user base and tell our story."

Tool	What It Does	Why It Matters
Campaign Attribution	Track which marketing campaigns (ads, emails, social posts) actually drive signups and engagement	Stop wasting budget on campaigns that do not convert
Content Calendar	Schedule featured challenges, community highlights, and seasonal campaigns	Coordinate content across the team with visibility for everyone
Social Proof Generator	Automatically create shareable achievement cards — "I completed 50 challenges on DoCurious!"	Turn every user achievement into free marketing
Referral Program Manager	Track referral codes, visualize viral sharing patterns, and manage rewards	Grow through word-of-mouth with measurable results
Email Template Builder	Design and preview email templates with live user data	Beautiful, personalized emails without a designer for every send
Landing Page Builder	Create targeted pages for different audiences — schools, parents, vendors — without engineering support	Launch campaigns faster with purpose-built pages
SEO Dashboard	Track search rankings, page performance, and content gaps	Grow organic traffic with data-driven content decisions

For Vendors and Partners

See also: Vendor role guide | Vendor guide

"I want to create great challenges and see how they perform."

Tool	What It Does	Why It Matters
Vendor Analytics	See how challenges are performing — views, completions, ratings, and revenue	Know what is working and create more of it
Challenge Builder Pro	Rich editor for creating challenges with media uploads, rubrics, and verification criteria	Create professional-quality challenges without technical skills
Revenue Dashboard	Real-time earnings, payout history, and coupon impact — connected to Stripe	Full financial transparency without logging into a separate system
Co-Marketing Tools	Shareable challenge links, embeddable widgets, and branded microsites	Promote challenges through vendor's own channels
Verification Criteria Editor	Define exactly what evidence students need to submit to prove they completed a challenge	Set clear expectations that reduce disputes and support requests

For Quality Assurance and Testing

"I want to catch bugs before users do."

Tool	What It Does	Why It Matters
Visual Regression Dashboard	Automatically compare screenshots across builds to catch unintended visual changes	Never ship a broken layout again
Test Scenario Manager	Pre-built user journeys (signup, first challenge, school onboarding) that can be run on demand	Consistent, repeatable testing without manual scripts
Chaos Mode	Simulate real-world problems — slow internet, missing data, expired sessions — and see how the app handles them	Build confidence that the app works even when things go wrong
Coverage Map	Visual overlay showing which parts of the app have automated tests and which do not	Prioritize testing effort where it is needed most

For Engineering and DevOps

See also: Performance guide | Admin guide

"I want to ship fast, ship safely, and know what is happening."

Tool	What It Does	Why It Matters
Feature Flags	Turn features on or off for specific users, roles, or groups — without deploying new code	Ship continuously, test in production safely, roll back instantly
Debug Panel	In-app overlay showing application state, API calls, routing info, and active feature flags	Diagnose issues in seconds without opening browser developer tools
API Playground	Interactive tool to test any API endpoint — send requests, see responses, explore edge cases	Faster development and easier debugging
Error Dashboard	Catch, log, and replay application errors with full context — which page, which user, what happened	Find and fix bugs before support tickets pile up
Performance Profiler	Per-page load times, render counts, and bundle sizes tracked over time	Keep the app fast as it grows
Mock Data Generator	Create realistic test scenarios instantly — "a school with 50 students and 200 completed challenges"	Eliminate tedious manual data setup
Environment Switcher	Toggle between test data, local database, staging, and production from within the app	Work in the right environment without editing configuration files
Schema Diff Viewer	Visual comparison between what the frontend expects and what the database actually has	Catch data mismatches before they become bugs
Deployment Dashboard	Current version, recent releases, health checks, and a rollback button	Ship with confidence and recover from problems quickly
Feature Flag Rollout Planner	Schedule gradual rollouts — start with 5% of users, then 25%, then 50%, then everyone — with automatic rollback if errors spike	Reduce the risk of every launch
Uptime Monitor	Service health, response times, and error rates in real-time	Know about problems before users report them
Cost Tracker	Infrastructure costs correlated with user growth — see when to optimize	Plan capacity and budget with real data

For Legal and Compliance

See also: Privacy guide | Safety guide

"I need to know we are following the rules — and prove it."

Tool	What It Does	Why It Matters
Consent Dashboard	Real-time COPPA consent status for every student — who has consented, who has not, what is expiring	Stay compliant with children's privacy laws at all times
Data Export and Deletion Tool	One-click "download my data" and "delete my account" for any user — GDPR and CCPA ready	Respond to data requests in minutes, not days
Terms Version Manager	Track which users accepted which version of the terms of service — force re-acceptance when terms change	Full legal audit trail for every user agreement
PII Scanner	Automatically scan user-generated content (challenge submissions, comments) for accidentally posted personal information	Catch and remove sensitive data before it becomes a problem

Cross-Role Power Features

These features benefit everyone in the organization:

Universal Command Palette

Press a keyboard shortcut and search for anything — a user, a challenge, an admin page, a setting, a help article. Like the search bar on your phone, but for the entire platform.

Role-Aware Home Screen

Every person sees a home dashboard tailored to their role. The CEO sees business metrics. The teacher sees their classroom. The support rep sees open tickets. Same platform, personalized for each person.

Notification Center

One unified inbox for everything — flagged content, verification requests, system alerts, new feature announcements, support tickets. Filtered by role so you only see what is relevant to you.

Complete Audit Trail

Every action taken by every admin is logged — what they did, when, and why. Searchable, exportable, and always available. Essential for compliance, accountability, and trust.

Export Anything

If we show it on screen, you can export it — as a spreadsheet (CSV), a PDF report, or through an API. No data is trapped inside the platform.

Integrations Hub

Connect DoCurious to the tools you already use — Slack notifications for key events, Google Classroom and Canvas integration for schools, and automation triggers for custom workflows.

Onboarding Tour Builder

Create guided walkthroughs for any role — new teacher setup, student first-time experience, vendor onboarding. Drag-and-drop, no coding required.

Internal Wiki

In-app documentation that lives right next to the features it describes. Every admin tool links to its own help page. New team members can learn the platform without external training materials.

Implementation Priority

We recommend building these in waves, starting with the tools that unlock the most value:

Wave 1 — Foundation (Enables Everything Else)

• Feature Flags (in progress)
• Debug Panel
• Demo Mode
• User Impersonation

Wave 2 — Growth and Insight

• Executive Dashboard
• Feature Usage Analytics
• A/B Test Builder
• Universal Command Palette

Wave 3 — Scale and Operations

• Classroom Dashboard
• Funnel Builder
• Campaign Attribution
• Vendor Analytics

Wave 4 — Polish and Differentiation

• Session Replay
• Knowledge Base Builder
• White-Label Preview
• Learning Path Designer

Wave 5 — Enterprise Ready

• Multi-School Dashboard
• Compliance Monitor
• Integrations Hub
• Data Export and Deletion Tool

Summary

Category	Tools Planned	Already Built
Leadership and Strategy	6	0
Sales and Business Dev	7	0
Product Management	7	1
UX and Design	8	3
Teachers and Educators	6	0
School Administration	5	1
Customer Support	6	0
Marketing	7	0
Vendors and Partners	5	2
QA and Testing	4	1
Engineering and DevOps	12	2
Legal and Compliance	4	1
Cross-Role Features	8	1
Total	85	12

This toolkit transforms DoCurious from an educational app into a full platform — one where every person in the organization has the tools to do their best work, make informed decisions, and move fast.